Parklife co-founder says coronavirus has 'absolutely decimated' the festival industry

Sacha Lord, who's also the Greater Manchester Night Time Economy Adviser, says workers could permanently leave the industry if the 2021 season is cancelled

Author: Luke WilsonPublished 5th Jan 2021

The UK's music festival landscape faces a "grave'' future if the 2021 season is cancelled, organisers have warned.

Sacha Lord, co-founder of Manchester's Parklife, said workers would permanently transition to other industries and smaller festivals would disappear in the wake of more cancellations amid Covid-19.

He's been speaking to MPs examining the plight of music festivals in the UK after Covid-19 restrictions led to widespread cancellations in 2020, including Glastonbury and TRNSMT.

The Digital, Culture, Media and Sport Committee was looking at how Government policy could support festivals due to take place this coming summer.

Lord, who is also a night time economy adviser for Greater Manchester, said coronavirus had "absolutely decimated'' his festival, its suppliers and freelance staff.

Parklife has been delayed until September 2021 and more than 250 artists and suppliers have already been booked.

He said:

"If we have got another year like 2020, we have got serious problems."

Some 4.9 million people attended a festival in the UK in 2018, with festivals estimated to have generated £1.76 billion in gross value added last year.

And industry bodies including UK Music and the Help Musicians charity have touted festivals as an essential stepping stone for future stars in developing an audience.

Lord said the UK risked falling behind Europe if action was not taken.

"Absolutely, and I think that was happening pre-Covid anyway.

"The likes of Portugal, Germany, Malta, Croatia - they were all coming on board.''

Lord also warned that mass testing and vaccination was the only way forward.

He told MPs:

"Social distancing does not work at any of these events. It's a festival. You just cannot put social distancing in place, so we are anticipating that we will be operating at 100%.''

The inquiry will also consider the potential impact of festivals collapsing on local communities, ticket holders and suppliers, as well as the freelance workforce.

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